ABOUT TRIVENI CONTINENTAL KINGS (TCK): FIRST-EVER CHAMPIONS OF THE GLOBAL CHESS LEAGUE
Embarking from its foundation under Triveni Engineering & Industries Ltd. The Triveni Continental Kings (TCK) has emerged as a pioneering force in the realm of international chess, particularly within the Global Chess League (GCL).
TCK is the reigning champion of the inaugural Global Chess League (GCL) in 2023, a milestone that solidifies their status as a dominant force in professional chess.
Excelling by blending seasoned grandmasters with promising young talents, TCK offers a rich blend of diverse playing styles and strategic perspectives. The veterans bring experience and wisdom, while the younger players infuse energy and novel tactics, ensuring a well-rounded and dynamic approach to the game.
Strategic ownership by Triveni Engineering & Industries Ltd. provides TCK with robust financial backing and stability. This strong support enables the team to invest in top talent and expand it’s global brand appeal. With this as a base, TCK can focus on long-term goals and continuous improvement, ensuring sustained success and growth in the highly competitive landscape of professional chess.
TRIVENI CONTINENTAL KINGS AND AST: A PIONEERING COLLABORATION
AST is proud to be the exclusive commercial consultant to TCK, marking a pivotal step towards positioning the team as a dominant force in both the Asian and Global chess arenas.
With a shared vision for innovation and growth, we are actively working to position TCK as a premier force in Asian and global chess circuits. We will drive TCK’s international profile through commercial partnerships, sponsorships, and marketing initiatives.
By nurturing talent and expanding access to the sport, AST and TCK are not only building a sustainable pipeline of future champions but also strengthening chess’s cultural and competitive footprint across the Asian continent.
The Global Chess League (GCL) has announced its Season 2, set to take place in London from October 3 to October 12, 2024. This season promises to build on the league’s innovative format, further cementing its role as a pioneering force in the world of chess (Global Chess League).
As they continue to forge ahead, AST and TCK are set to redefine the landscape of professional chess, leaving an indelible mark on Chess’s evolution as the perfect digital-era sport.
Curious about how the Triveni Continental Kings can supercharge your brand’s appeal through Chess? Contact us today to explore our innovative strategies and partnerships.
